the TRIPLEX by mr. c
A rooftop patio with modern outdoor furniture and large umbrellas, overlooking a city skyline with tall skyscrapers, during dusk or early evening.

Ultra-luxury real estate campaign

Role: Concept · Narrative · Creative & Cinematic Direction

Freelance Creative Director Film Director Fashion Editorial Luxury Real Estate Campaigns Brand World-Building Barcelona Sofia Teo

A cinematic study of the €43M interior, translating the legendary hospitality heritage of the Cipriani brand into an intimate residential masterpiece.

Freelance Creative Director Film Director Fashion Editorial Luxury Real Estate Campaigns Brand World-Building Barcelona Sofia Teo

Architecture of the Film

The film is conceived through the experience of space rather than a conventional narrative.

Pacing, movement and framing are directed to convey scale, privacy and intimacy.

Architectural qualities are translated into an emotional register.

Project Credits

Client MR. C Residences (Cipriani Group)

Listing Agent Sofia Teo

Concept & Narrative Sofia Teo

Creative & Cinematic Direction Sofia Teo

Cinematography Morgan’s International Realty

Location Dubai, UAE, 2025

Strategy decks and Director's treatments for selected projects are available upon request.

NEXT WORLD

Selected Worlds

Creative Direction Film Direction Brand Strategy Fashion Films Luxury Campaigns Concept to Screen Sofia Teo Barcelona Europe

REBORN

Creative Direction Film Direction Brand Strategy Fashion Films Luxury Campaigns Concept to Screen Sofia Teo Barcelona Europe
Fashion Brand Campaigns Luxury Advertising Creative Producer Art Direction Visual Storytelling Sofia Teo Spain Available Internationally

TO BELONG

ISLAND TO CITIES